Short answer

AMC Tracker is a web-based tool that lists every annual maintenance contract you hold, flags which ones are due to expire, and reminds you before they lapse. Businesses use it to stop losing renewal revenue and to stop coverage lapsing on equipment nobody remembered to renew.

What slips when AMCs live on a spreadsheet

  1. Renewals pass unbilled, so revenue walks out the door unnoticed.
  2. Coverage lapses on equipment, and the complaint arrives at the worst possible time.
  3. Nobody knows this month's expiries without opening the sheet and reading every row.
  4. The person who owns the sheet leaves, and the renewal calendar leaves with them.

Why AMC renewals slip

A spreadsheet of contracts does not warn you. It waits, silent, while a renewal date passes. Renewals are easy money you have already earned, but only if someone remembers them in time, and memory is exactly what fails when contracts number in the dozens and the dates are scattered across a year. The renewal that slips is revenue you simply gave away.

What AMC Tracker changes

AMC Tracker turns a silent sheet into a live list that tells you what is coming. Every contract sits in one place with its expiry, the ones due soon are flagged, and you are reminded before the date rather than after. Renewals get chased on time, coverage does not lapse quietly, and the calendar belongs to the business, not to one person's memory.

Who it is for

AMC Tracker fits any business where renewals are part of the revenue: IT and equipment suppliers, maintenance and service firms, and anyone holding contracts that must be renewed on schedule. If a missed renewal costs you money or a lapsed contract costs you a client, a live tracker pays for itself.

Stop giving away renewal revenue

Put every AMC in one list that warns you before it expires, so renewals get chased on time and coverage never lapses unnoticed.

See AMC Tracker

Questions businesses ask

Who is AMC Tracker for?

Any business that sells or holds annual maintenance contracts: IT and equipment suppliers, service firms, and anyone whose revenue depends on renewals landing on time.

Does AMC Tracker remind me before a contract expires?

Yes. It flags which contracts are due to expire and warns you ahead of the date, so a renewal is chased before it lapses rather than discovered after.

Do I need to install anything?

No. AMC Tracker runs in a web browser, so there is nothing to install and your team reaches it from any device.

Can my team share the same list?

Yes. The whole team works from one list of contracts and expiries, so the knowledge does not sit with one person who might be away or leave.

How do we start?

You add your existing contracts with their renewal dates, and the tracker starts flagging what is due from there.