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Nancy Tests Live Blueprints Salesletter With A Short Launch Window

I noticed that Nancy Andrews did a short launch of her Live Blueprints system recently for some early bird registrations. I find this cool way of testing the salesletter in a live situation very interesting. While she did get some sales for her system, the most important advantage in my opinion is the insight she

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Long-Tail Marketing: Ken Evoy Interviews Chris Anderson

“The long tail” attracts highly motivated and seriously interested prospects to your site and you might concentrate on the long tail form of marketing, specially if you do not have the means to fight for the ‘most popular’ terms. The new book by Chris Anderson dwells on the “long tail marketing” and its rewards –

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