AI visibility for launches

A launch can be flawlessly executed and still be invisible, because the answer engines have never heard of it. This is how you fix that.

Start here · the pillar

The launch readiness framework: eight dimensions and forty checks

Launch readiness scored across eight weighted dimensions and forty checks. The full framework, the weights, the five result bands, and how to act on your score.

The framework both of these sections are built on

AI visibility

Nobody can find your launch: answer engine optimisation for new products

A launch can be executed perfectly and still be absent from AI answers. How to get retrieved, named and described correctly by answer engines before launch day.

16 August 2026 · 10 min read

AI visibility

The 12 prompt test: how to check whether ChatGPT, Perplexity and Gemini know your product exists

Twelve prompts that reveal whether ChatGPT, Perplexity and Gemini can find and correctly describe your product, with a scoring sheet and how to read the result.

16 August 2026 · 9 min read

AI visibility

Comparison and alternatives pages: the launch asset answer engines quote most

Comparison and alternatives pages get cited because they already answer the question in the shape it was asked. How to build them, and what makes them fail.

16 August 2026 · 9 min read

Put a number on your own launch

Forty checks across eight dimensions. Free, instant, no email needed for the score.

Start the assessment